4 Article Marketing Tips

by Keith Bowman on August 17, 2010

When you browse just about any online internet marketing forum, you are likely to come across lots of folks on there promoting article marketing as well as other types of internet marketing for getting opt in signups, visitors to your website, and most of all, income generation through the use of advertisements or affiliate marketing, and even selling your own products. Putting an article together is an integral part of starting an article marketing campaign, yet unfortunately this does not come very easily to many people. Listed below are four tips that hopefully will jump start your own article marketing campaign as well as enable you to create some really great articles for your niche as well as concept for your website.

1 – Take into account that your title represents a huge part in the effectiveness of your article. It is important to have an extremely good title in order for your article marketing campaign to be successful. You could have the very best written content on the planet, yet unfortunately no one is likely to read your article if your title is dull or boring or simply doesn’t actually tell them exactly what your article is really about. If you would like folks to mouse click on your title for them to read through your article, it’s essential to provide them with something beneficial and appealing.

2 – Be sure that your article is organized in an easy to read way. Not like when it comes to paper, folks have a tendency to scan information when it comes to the online world instead of reading it all the way through. In order to make sure that your viewers read your article entirely all the way through, you have to make sure that the information which they want can be easily and readily found. Utilize sub headings, split the content apart into smaller sized paragraphs, and make use of bullet points whenever you can that allows you to create an article structure which is easy to read and scan.

3 – Be sure that your article is useful and helpful. If you’re looking to create article content for an article marketing campaign that folks will certainly want to read, then you have to be willing to write articles that will be helpful. Your articles needs to have good information in them, due to the fact you need to develop yourself a reputation for being an expert on the subject that you’re selling, instead of merely regurgitating information and facts that could be found everywhere else. If you don’t know how you can write useful or helpful information regarding your niche, there’s a chance you’re in the wrong business.

4 – Last but not least, be sure that the summary for your article is together catchy and unforgettable. The title may just be the most crucial element of your article, but you’ve got to be able to back that up with a great summary. The summary should explain to folks just what exactly they can find inside your article, so that they know straight away whether or not they will want to read it.

Article marketing is a great way of promoting your website, products or services on the web. When you follow these four tips for article marketing just might help you jump start your way to being successful in this particular challenging internet marketing opportunity.

  • http://www.sallyneill.com Sally @ blog hopping queen

    Hey Keith,

    How ya doing?

    Great post about articles, have to admit I have not fully used the power of them yet.

    Need to get my lazy but in gear and start submitting lots of articles for a ton of free traffic!

    Sally :)
    Sally @ blog hopping queen recently posted..Writing Testimonials Benefit You Too

    • http://www.keithbowman.com Keith Bowman

      Hi there Sally. Still tweaking the blog and studying up on my MWA 4.0 membership.

      Love your blog! Very inspiring!


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