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	<title>KeithBowman.com</title>
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	<link>http://www.keithbowman.com</link>
	<description>Internet Marketing For Newbies</description>
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		<title>Internet Marketing &#8211; Information Overload!</title>
		<link>http://www.keithbowman.com/251/internet-marketing-information-overload/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/251/internet-marketing-information-overload/#comments</comments>
		<pubDate>Wed, 23 Nov 2011 06:41:43 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=251</guid>
		<description><![CDATA[Visit any Internet marketing forum on the ‘net, and inevitably you’ll find dozens of newbie ‘net marketers worried and intimidated that they’re being inundated with endless offers and promises of fast cash. Information overload is creating a huge pitfall for Internet marketers who don’t yet know how to make it a profitable venture. They discover [...]]]></description>
			<content:encoded><![CDATA[<p>Visit any Internet marketing forum on the ‘net, and inevitably you’ll find dozens of newbie ‘net marketers worried and intimidated that they’re being inundated with endless offers and promises of fast cash.</p>
<p>Information overload is creating a huge pitfall for Internet marketers who don’t yet know how to make it a profitable venture.  They discover quickly that there are many roads to riches, but they don’t know which one to choose.</p>
<p>What often ends up happening is that the Internet marketing novice decides to take many paths at once to see which one has the most profit potential.  This is a mistake, because their attention is divided and no one venture ever becomes monetized.</p>
<p>The result is that they give up, soured on the entire Internet marketing experience when all it would take to correct the mistake is focus and follow through.  Those who are in the niche of teaching newbies how to proceed from zero to profits in the blink of an eye often recommend they buy this product and that one to get started.</p>
<p>In reality, it’s better to find a mentor who understands that the average newbie Internet marketer should first consume the free information on the Internet – focusing on one aspect of their vision at a time, such as choosing a niche or compiling a product.</p>
<p>Then once they map out one step, they move on to the next.  After the Internet marketing prospect has consumed the benefits of the free information on the ‘net, they should then be instructed to invest in only one product at a time – something truly valuable to the reader that will further their success.  It should be an item that contains information not routinely spelled out for free on the ‘net.</p>
<p>Part of the problem stems from the true and false claims alike that are emitted from website after website, giving the Internet marketer the hunger and desire to emulate the site owner’s success.  </p>
<p>They see one person who made $1 million in one day and they, too, want to do that!  Then they land on a page where one guy makes $500 per day on one minisite, and they follow that path, too.</p>
<p>Instead of allowing yourself to fall victim to information overload in the Internet marketing world, make sure you put blinders on and stay in touch with one aspect of the marketing field at a time.  Eventually, you’ll learn how everything works, but don’t let anyone fool you into thinking one product or person has all the answers.  It’s a combination of lessons that will eventually lead to your profit stream.</p>
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			<wfw:commentRss>http://www.keithbowman.com/251/internet-marketing-information-overload/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Facebook Like Page Builder Review</title>
		<link>http://www.keithbowman.com/245/facebook-like-page-builder-review/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/245/facebook-like-page-builder-review/#comments</comments>
		<pubDate>Sat, 23 Apr 2011 23:36:23 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Recommended Web Sites]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=245</guid>
		<description><![CDATA[Dave Nicholson has came up with many different products in the past but this one has to be his best yet called &#8216;Like Page Builder&#8217;. Like Page Builder is a wonderfully simple tool that allows you to create Facebook &#8216;like&#8217; pages in a matter of minutes. I have used this product myself and I am [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.keithbowman.com/wp-content/uploads/2011/04/LikePageBuilder.jpg"><img class="alignleft size-medium wp-image-246" style="border: 0pt none;" title="LikePageBuilder" src="http://www.keithbowman.com/wp-content/uploads/2011/04/LikePageBuilder-300x300.jpg" alt="Like Page Builder" width="300" height="300" /></a></p>
<p>Dave Nicholson has came up with many different products in the past  but this one has to be his best yet called &#8216;Like Page Builder&#8217;.</p>
<p>Like Page Builder is a wonderfully simple tool that allows you to create Facebook &#8216;like&#8217; pages in a matter of minutes.</p>
<p>I have used this product myself and I am going to reveal my thoughts on exactly how well this product does what it claims to do.</p>
<p>First and foremost a like page is pretty much like your own little  mini website displayed on Facebook where you can promote yourself and  your products to anyone who ‘likes’ your page.</p>
<p>Like Page Builder is a piece of software which allows you to create  your very own Facebook ‘like’ page with minimum effort and time. Those  of you out there who have already got a ‘like’ page online will know  that this can be a very time consuming task. With this piece of software  it can be completed in a fraction of the time. All you are required to  do is to fill in a few boxes with whatever you want to display on your  page and click a few times and you&#8217;re done. It really is as simple as  that.</p>
<p>But! That is not all, you also receive step-by-step videos teaching  you exactly how to use the software to its maximum potential. Meaning  anyone who can read and write can create their own ‘like’ page,  regardless of their skills on a computer. This I believe will be a huge  help to those wishing to get on Facebook but don’t really have the  skills to create a ‘like’ page themselves. With this software all of the  complicated work is done for you, reducing time and effort needed.</p>
<p>Probably the most impressive thing about this software is that it can  be used to do something which NO OTHER software can do. It has been  cleverly programmed so that as soon as someone hits the ‘Like’ button  they are automatically taken to a page of your choice, this could be a  page giving away a free gift such as a report. Why is this so ingenious?  There is no opt-in involved! The gift is received instantly! All the  subscriber must do is click ‘Like’ and then go and read the report or  course they have received.</p>
<p>All of these benefits from a simple, easy to use piece of software  which costs next to nothing! It appears that Dave has once again  released something the Internet Marketing world has never before seen  but desperately needs. I wholly endorse this product and for those of  you out there who thought you would never be able to create your own  Facebook ‘like’ page, think again!</p>
<p>==&gt; <a title="Build Your Own Facebook Like Pages" href="http://www.keithbowman.com/LikePageBuilder" target="_blank">http://www.keithbowman.com/BYOFacebookLikePages</a> &lt;==</p>
<p><strong>Download your FREE report:</strong> <a title="Download Your FREE eBook!" href="http://www.keithbowman.com/BYOFacebookLikePages" target="_blank">Building Your Own Facebook Like Pages</a></p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>The State Of The Affiliate Marketing Industry Today</title>
		<link>http://www.keithbowman.com/241/the-state-of-the-affiliate-marketing-industry-today/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/241/the-state-of-the-affiliate-marketing-industry-today/#comments</comments>
		<pubDate>Wed, 08 Dec 2010 04:29:09 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=241</guid>
		<description><![CDATA[As a respected Internet Marketer John Thornhill is sickened by the state of the affiliate marketing industry today. This has mostly been caused by countless launches put together by the churn and burn syndicates who all have each others backs and promote sub standard products, all promising easy riches for a few clicks of a [...]]]></description>
			<content:encoded><![CDATA[<p>As a respected Internet Marketer John Thornhill is sickened by the<br />
state of the affiliate marketing industry today.</p>
<p>This has mostly been caused by countless launches put together by<br />
the churn and burn syndicates who all have each others backs and<br />
promote sub standard products, all promising easy riches for a few<br />
clicks of a mouse.</p>
<p>It&#8217;s easy to see why Affiliate Marketing is getting a bad name, but<br />
worse still it&#8217;s easy to see how any newbie affiliate could be lead<br />
down the wrong path by copying these churn and burn tactics.</p>
<p>Well John has had enough and is about to put a stop to it all. He<br />
has created an &#8216;Affiliate Master Plan&#8217; and in it he details how you<br />
can become highly successful as an affiliate without using churn<br />
and burn tactics, he also reveals why 99% of affiliates are failing<br />
online today.</p>
<p>As a marketer who has generated over 1 million dollars in sales as<br />
an affiliate I think he&#8217;s someone you should take seriously so go<br />
and see what he has to say.</p>
<p><a title="Affiliate Promo Formula" href="http://www.keithbowman.com/affiliatepromoformula" target="_blank">http://www.keithbowman.com/affiliatepromoformula</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Adsense Blogging Tips</title>
		<link>http://www.keithbowman.com/237/adsense-blogging-tips/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/237/adsense-blogging-tips/#comments</comments>
		<pubDate>Wed, 03 Nov 2010 22:27:20 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Google Adsense]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=237</guid>
		<description><![CDATA[It doesn&#8217;t matter what type of blog you have, or want to have, you can blog about virtually anything under the Sun and still have the potential to make money. How? Easy, just start adsense blogging.  Don&#8217;t let the term scare you off, it&#8217;s really quite easy.  All you have to do is sign up [...]]]></description>
			<content:encoded><![CDATA[<p>It doesn&#8217;t matter what type of blog you have, or want to have, you can blog about virtually anything under the Sun and still have the potential to make money. How? Easy, just start adsense blogging.  Don&#8217;t let the term scare you off, it&#8217;s really quite easy.  All you have to do is sign up for <a title="Google Adsense" href="http://www.keithbowman.com/googleadsense" target="_blank">Google&#8217;s Adsense program</a>, for free, and they will place adds directly on your site for products and services related to your site.  When someone clicks on one of the ads on your site you will get paid.</p>
<p>Now I want to make sure that you have realistic expectations.  The amount of money you can earn will vary dramatically based on the topic of your blog.  If your blog is about something that is hugely popular and there are a lot of people who are going to pay money to buy ads for that topic, you&#8217;ll make more with every click.  On the other hand, if your blog is about something a little more obscure each click will earn you considerably less.</p>
<p>No matter how popular the topic of your site is or how much Google will pay you for each click, you will need a lot of traffic if you want to make a lot of money.  Please don&#8217;t expect to put some ads on your blog and retire from your full time job. In most cases that simply won&#8217;t happen.  What can, and often does, happen is that you&#8217;ll make some extra money every single month just by doing what you&#8217;re already doing&#8230; blogging.</p>
<p>If you want to increase your earning potential there are a few things you can do to optimize your Adsense revenue:</p>
<p>1. Get more traffic.  There are a lot of ways you can do that and the processes can be as simple and free or as advanced and technical as you like, it really depends on whether you are online to make a living or just online to have some fun and making some extra cash is just a bonus.  For the most part, more traffic to your site equals more money from Adsense.</p>
<p>2. Leverage your money making potential by setting up many blogs.  If you have 10 blogs and each of them is making just $10 a month that comes out to $100 a month.  That&#8217;s $90 more a month that you would have made with just one blog. True, you won&#8217;t get rich on it but again, it&#8217;s more money in your pocket for doing what you are already doing&#8230; not bad.   Now, don&#8217;t let the idea of having multiple blogs scare you off, there are easy ways you can automate the system to make it very easy to build your own &#8216;blog empire&#8217;.  If you want to make a full time income online, that&#8217;s one of the best ways to go.</p>
<p>Adsense blogging is a simple and easy way for anyone to make a little extra cash online.  Just by going to Google and signing up for adsesne you can make money on your blog.  And for those of you that want to make a full time living online, there are many ways you can leverage the power of your ads to really ramp up your earning potential.  The bottom line is that it&#8217;s really all up to you and what you want to accomplish with your blog.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To Install WordPress Manually From Files</title>
		<link>http://www.keithbowman.com/227/how-to-install-wordpress-manually-from-files/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/227/how-to-install-wordpress-manually-from-files/#comments</comments>
		<pubDate>Sun, 31 Oct 2010 05:18:22 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=227</guid>
		<description><![CDATA[Here is a video that shows you how to install WordPress manually from files. Please leave a comment and let me know how you like it and I will upload some more &#8220;How To&#8221; videos if enough people like this. *Video: how to install wordpress from files]]></description>
			<content:encoded><![CDATA[<p>Here is a video that shows you how to install WordPress manually from files. Please leave a comment and let me know how you like it and I will upload some more &#8220;How To&#8221; videos if enough people like this.</p>
<p><script type='text/javascript' src='http://www.keithbowman.com/wp-content/plugins/hana-flv-player/flowplayer3/example/flowplayer-3.2.6.min.js'></script>
<div >
<div id='hana_flv_flow3_1' style='display:block;width:400px;height:330px;' title="*Video:how to install wordpress from files"></div>
</div>

			<script  type='text/javascript'>
		flowplayer('hana_flv_flow3_1', { src: 'http://www.keithbowman.com/wp-content/plugins/hana-flv-player/flowplayer3/flowplayer-3.2.7.swf', wmode: 'transparent' }, { 

    		clip:  { 
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		}); 
			</script></p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
<enclosure url="http://www.keithbowman.com/vids/installwpfromfiles/install-wordpress.flv" length="23454043" type="video/x-flv" />
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		<item>
		<title>Why I Love Being A Virtual Online Learning Member</title>
		<link>http://www.keithbowman.com/207/why-i-love-being-a-virtual-online-learning-member/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/207/why-i-love-being-a-virtual-online-learning-member/#comments</comments>
		<pubDate>Thu, 21 Oct 2010 21:24:45 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Recommended Web Sites]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=207</guid>
		<description><![CDATA[A few weeks ago I joined Virtual Online Learning. I had known about it for some time, but kept putting off joining. But, now I wish I had joined sooner! I&#8217;ve learned more from Virtual Online Learning than I have from the past year from any other sites about blogging, social networking, ecommerce, eBay, and [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.keithbowman.com/vol" target="_blank"><img class="alignleft size-full wp-image-208" style="border: 0pt none; margin: 5px;" title="BlogChallengeBonus" src="http://www.keithbowman.com/wp-content/uploads/2010/10/BlogChallengeBonus.jpg" alt="Virtual Online Learning" width="125" height="125" /></a>A few weeks ago I joined <a title="Virtual Online Learning" href="http://www.keithbowman.com/vol" target="_blank"><b>Virtual Online Learning</b></a>. I had known about it for some time, but kept putting off joining. But, now I wish I had joined sooner! I&#8217;ve learned more from <a title="Virtual Online Learning" href="http://www.keithbowman.com/vol" target="_blank"><i>Virtual Online Learning</i></a> than I have from the past year from any other sites about blogging, social networking, ecommerce, eBay, and more.</p>
<p>Danna Crawford, aka <a title="Powerselling Mom" href="http://www.keithbowman.com/powersellingmom" target="_blank">Powerselling Mom</a>, is the founder of <a title="Virtual Online Learning" href="http://www.keithbowman.com/vol" target="_blank"><u>Virtual Online Learning</u></a> and has been online since 1997. She makes a living today using eBay, blogging, affiliate marketing, online writing, and more.</p>
<p>Virtual Online Learning is full of great information on topics such as blogging, affiliate marketing, eBay, Twitter, Facebook, email marketing, and more.</p>
<p>Membership includes a <strong>MINIMUM</strong> of 2 free webinars a month. There are some &#8220;special&#8221; webinars available for a low price which are optional. And you can even purchase the webinars on DVD to view at your leisure for a very low price.</p>
<p>Virtual Online Learning also has a <strong>GREAT</strong> Message Board that is open 24/7 that provides you with exchange of information from members. Virtual Online Learning members, aka Virtualites, are some of the nicest people I have ever met online and are there to help you whenever you need it.</p>
<p>There&#8217;s never been a better time to join <a title="Virtual Online Learning" href="http://www.keithbowman.com/vol" target="_blank">Virtual Online Learning</a> than NOW. You can purchase a <strong>LIFETIME</strong> subscription for only $50. There&#8217;s never a monthly fee. Get in now because on January 1, 2011 the <strong>LIFETIME</strong> subscription fee will be increasing to $100, which will still be a bargain!</p>
<p>Want a tour Of Virtual Online Learning? Head on over to the <a title="Virtual Online Learning Blog" href="http://www.keithbowman.com/volblog" target="_blank">Virtual Online Learning Blog</a> and <a title="Virtual Online Learning Video Tour" href="http://www.keithbowman.com/voltour" target="_blank">watch it here</a>.</p>
<p>And there you have it, why I love being a <a title="Virtual Online Learning" href="http://www.keithbowman.com/vol" target="_blank">Virtual Online Learning</a> Member!</p>
<p>Let me know if you have any questions, or you can leave a comment below.</p>
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		<title>How to Write An eBook</title>
		<link>http://www.keithbowman.com/204/how-to-write-an-ebook/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/204/how-to-write-an-ebook/#comments</comments>
		<pubDate>Thu, 21 Oct 2010 21:23:46 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=204</guid>
		<description><![CDATA[The hardest part of writing is the first sentence. When you look at the whole project, it seems like an impossible task. That&#8217;s why you have to break it down into manageable tasks. Think of climbing a mountain. You are standing at the foot of it and looking up at its summit vanishing into the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.meetup.com/Virtual-Online-Learning/" target="_blank"><img class="alignleft size-full wp-image-205" style="border: 0pt none; margin: 5px;" title="BlogChallenge5" src="http://www.keithbowman.com/wp-content/uploads/2010/10/BlogChallenge5.jpg" alt="Virtual Online Learning" width="125" height="125" /></a>The hardest part of writing is the first sentence. When you look at the whole project, it seems like an impossible task. That&#8217;s why you have to break it down into manageable tasks. Think of climbing a mountain. You are standing at the foot of it and looking up at its summit vanishing into the clouds. How can you possibly scale such an immense and dangerous mountain?</p>
<p>There is only one way to climb a mountain , step by step.</p>
<p>Now think of writing your ebook in the same light. You must create it step by step, and one day, you will take that last step and find yourself standing on the summit with your head in the clouds.</p>
<p>The first thing you have to do, as if you actually were a mountain climber, is to get organized. Instead of climbing gear, however, you must organize your thoughts. There are some steps you should take before you begin. Once you&#8217;ve gone through the following list, you will be ready to actually begin writing your ebook.</p>
<p><strong>Beginning Steps to Writing an eBook</strong></p>
<p>First, figure out your ebook&#8217;s working title. Jot down a few different titles, and eventually, you&#8217;ll find that one that will grow on you. Titles help you to focus your writing on your topic; they guide you in anticipating and answering your reader&#8217;s queries. Many non-fiction books also have subtitles. Aim for clarity in your titles, but cleverness always helps to sell books, as long as it&#8217;s not too cute. For example, Remedies for Insomnia: twenty different ways to count sheep. Or: Get off that couch: fifteen exercise plans to whip you into shape.</p>
<p>Next, write out a thesis statement. Your thesis is a sentence or two stating exactly what problem you are addressing and how your book will solve that problem. All chapters spring forth from your thesis statement. Once you&#8217;ve got your thesis statement fine-tuned, you&#8217;ve built your foundation. From that foundation, your book will grow, chapter by chapter.</p>
<p>Your thesis will keep you focused while you write your ebook. Remember: all chapters must support your thesis statement. If they don&#8217;t, they don&#8217;t belong in your book. For example, your thesis statement could read: We&#8217;ve all experienced insomnia at times in our lives, but there are twenty proven techniques and methods to give you back a good night&#8217;s sleep.</p>
<p>Once you have your thesis, before you start to write, make sure there is a good reason to write your book.</p>
<p>Ask yourself some questions:</p>
<p>* Does your book present useful information and is that information currently relevant?</p>
<p>* Will you book positively affect the lives of your readers?</p>
<p>* Is your book dynamic and will it keep the reader&#8217;s attention?</p>
<p>* Does you book answer questions that are meaningful and significant?</p>
<p>If you can answer yes to these questions, you can feel confident about the potential of your ebook.</p>
<p>Another important step is to figure out who your target audience is. It is this group of people you will be writing to, and this group will dictate many elements of your book, such as style, tone, diction, and even length. Figure out the age range of your readers, their general gender, what they are most interested in, and even the socio-economic group they primarily come from. Are they people who read fashion magazines or book reviews? Do they write letters in longhand or spend hours every day online. The more you can pin down your target audience, the easier it will be to write your book for them.</p>
<p>Next, make a list of the reasons you are writing your ebook. Do you want to promote your business? Do you want to bring quality traffic to your website? Do you want to enhance your reputation?</p>
<p>Then write down your goals in terms of publishing. Do you want to sell it as a product on your website, or do you want to offer it as a free gift for filling out a survey or for ordering a product? Do you want to use the chapters to create an e-course, or use your ebook to attract affiliates around the world? The more you know upfront, the easier the actual writing will be.</p>
<p>Decide on the format of your chapters. In non-fiction, keep the format from chapter to chapter fairly consistent. Perhaps you plan to use an introduction to your chapter topic, and then divide it into four subhead topics. Or you may plan to divide it into five parts, each one beginning with a relevant anecdote.</p>
<p><strong>How to make your ebook &#8220;user friendly&#8221;</strong></p>
<p>You must figure out how to keep your writing engaging. Often anecdotes, testimonials, little stories, photos, graphs, advice, and tips will keep the reader turning the pages. Sidebars are useful for quick, accessible information, and they break up the density of the page.</p>
<p>Write with a casual, conversational tone rather than a formal tone such as textbook diction. Reader&#8217;s respond to the feeling that you are having a conversation with them. Break up the length and structure of your sentences so you don?t hypnotize your readers into sleep. Sentences that are all the same length and structure tend to be a good aid for insomnia!</p>
<p>Good writing takes practice. It takes lots and lots of practice. Make a schedule to write at least a page a day. Read books and magazines about the process of writing, and jot down tips that jump out at you. The art of writing is a lifetime process; the more you write (and read), the better your writing will become. The better your writing becomes, the bigger your sales<br />
figures.</p>
<p>In an ebook that is read on the screen, be aware that you must give your reader&#8217;s eye a break. You can do this by utilizing white space. In art classes, white space is usually referred to as &#8220;negative space.&#8221; Reader&#8217;s eyes need to rest in the cool white oasises  you create on your page. If your page is too dense, your reader will quit out of it as soon as their eyes begin to tear.</p>
<p>Make use of lists, both bulleted and numbered. This makes your information easy to absorb, and gives the  reader a mental break from dissecting your paragraphs one after the other.</p>
<p>Finally, decide on an easy-to-read design. Find a font that&#8217;s easy on the eyes, and stick to that font family. Using dozens of fonts will only tire your readers out before they&#8217;ve gotten past your introduction. Use at least one and a half line spacing, and text large enough to be read easily on the screen, but small enough so that the whole page can be seen on a computer screen. You will have to experiment with this to find the right combination.</p>
<p>Of course, don&#8217;t forget to run a spell and grammar check. You are judged by something as minor as correct punctuation, so don&#8217;t mess up a great book by tossing out semicolons randomly, or stringing sentences together with commas. (By the way, that&#8217;s called a &#8220;comma splice.&#8221;)</p>
<p>Last of all, create an index and a bibliography.</p>
<p>That&#8217;s it! You&#8217;ve written a book! Now all you have to do is publish your ebook online, and wait for download request from your website visitors.</p>
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		<title>5 Things To Consider When Publishing A Newsletter</title>
		<link>http://www.keithbowman.com/201/5-things-to-consider-when-publishing-a-newsletter/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/201/5-things-to-consider-when-publishing-a-newsletter/#comments</comments>
		<pubDate>Thu, 21 Oct 2010 19:02:49 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=201</guid>
		<description><![CDATA[Providing a newsletter for your opt-in list subscribers provides many benefits in terms of driving traffic into your site as well as boosting the sales and profits of your site and company. This is a marketing ploy that will not hugely dent your marketing budget and will not also require many man-hours in developing this [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.meetup.com/Virtual-Online-Learning/" target="_blank"><img class="alignleft size-full wp-image-202" style="border: 0pt none; margin: 5px;" title="BlogChallenge4" src="http://www.keithbowman.com/wp-content/uploads/2010/10/BlogChallenge4.jpg" alt="Virtual Online Learning" width="125" height="125" /></a>Providing a <b>newsletter</b> for your opt-in list subscribers provides many benefits in terms of driving traffic into your site as well as boosting the sales and profits of your site and company. This is a marketing ploy that will not hugely dent your marketing budget and will not also require many man-hours in developing this project.</p>
<p>With a <i>newsletter</i>, you can inform the public about your company and products as well as services. You can keep them posted and updated about what’s going-on with your company as well as many of your promotions and offerings. With these, you keep on reminding your subscribers that you are still here and is willing to offer them good deals and services.</p>
<p>Newsletters also allow you to impress your subscribers. It can show your expertise and knowledge about the topic at hand and the many benefits you can offer them. When you impress people, they will become potential customers and another great thing is that they can recommend you to their friends, colleagues and family. All of them could very well be customers in the future.</p>
<p>If you do not have a <u>newsletter</u> or publishing one for your site, then you may have to consider about researching and be well informed on how to publish one. It is not as easy as it seems but if and when you get the right idea and process, it will be smooth sailing from there on. Try to take the time to learn what you need to learn and get that newsletter ready and good to attract subscribers to your newsletter as well as traffic to your site.</p>
<p>In the next few paragraphs, I will provide you with some things to reflect on when you decide to start your own newsletter for your site. Here are five things to consider when publishing a newsletter.</p>
<p>1) Make sure that the content of your newsletter pertains to and closely associated with your business or the theme of your site. Do not dwell too far on what could be regarded as your field of expertise. You have started a site and your theme for your site will always be something you are knowledgeable about. For example; if you have a site that sells auto car parts, your newsletter must contain articles or content like photos that pertain to cars, auto parts and such. You may also include content about your company and your staff.</p>
<p>Remember that visitors of a certain site are there because they are interested in what the site has to offer. If they sign up for an opt-in list or for a newsletter this means that they want to be updated for that certain theme or subject. Be sure that when you publish your newsletter you are providing for the need of the subscriber as well as their interests.</p>
<p>2) Ensure that you have well written, information riddled and content rich articles. Your articles will be the body of your newsletter and they should be able to excite your readers as well as provide information. Articles should be well written and checked for errors such as spelling and grammatical errors for it to look professional and believable. The trust of your client to you and newsletter is at stake here.</p>
<p>3) Fact-check your articles. Make sure that you provide true facts and figures so that your reputation as an expert and knowledgeable in that field is not questioned. If you lose the trust of your subscribers these may persuade them to unsubscribe to your newsletter. You will lose many potential sales this way.</p>
<p>4) Provide fresh and new articles that can provide new information to your subscribers. If you publish stale and old news in your newsletter, there is a tendency that people or your subscribers already have read and known about them. This will lose their interest in your newsletter and they wont get to read what is most important, your ads. They may not open or read any of your succeeding newsletters losing your intention in writing and publishing newsletters, to get them to visit your site and make a purchase.</p>
<p>5) Never use copyrighted materials such as photos and articles. This is outright plagiarism, you may get into a lot of trouble for this. You can lose your business and get sued over copyright infringement. If you do not have the time to write your own articles, there are many willing and able professional article writers that can do it for you for a reasonable fee. All your investment in writing and publishing articles will be well worth it when you see your list build up and your traffic increasing.</p>
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		<title>Where To Submit Internet Marketing Press Releases</title>
		<link>http://www.keithbowman.com/198/where-to-submit-internet-marketing-press-releases/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/198/where-to-submit-internet-marketing-press-releases/#comments</comments>
		<pubDate>Thu, 21 Oct 2010 18:29:31 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[General Marketing]]></category>
		<category><![CDATA[press releases]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=198</guid>
		<description><![CDATA[Having decided to use press releases as part of a concerted internet promotion campaign, you will now need to make the hardest choice of all. Do you use a free press release service, or a paid one? Of course, the term “free” only refers to the fact that you don&#8217;t have to pay for the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.meetup.com/Virtual-Online-Learning/" target="_blank"><img class="alignleft size-full wp-image-199" style="border: 0pt none; margin: 5px;" title="Virtual Online Learning" src="http://www.keithbowman.com/wp-content/uploads/2010/10/BlogChallenge3.jpg" alt="Virtual Online Learning" width="125" height="125" /></a>Having decided to use <b>press releases</b> as part of a concerted internet promotion campaign, you will now need to make the hardest choice of all. Do you use a free press release service, or a paid one? Of course, the term “free” only refers to the fact that you don&#8217;t have to pay for the press release. You still have to spend your own time crafting the release, or else you need to spend money on an outsource worker. Even that is not as easy as it sounds, because most writers are used to writing articles, reports and ebooks, rather than <i>press releases</i>.</p>
<p>It is best to craft your own press release if you can, because only you will really know what needs to go in it. By the time you have explained your project fully to another writer, you could have done the job yourself. If you are building a business, submitting a press release is something you will want to come back to more than a few times, so it will pay to learn the skill. If you can write a simple press release fairly quickly, then you will have no reason not to submit one to a free press release site. All you are risking is a little bit of your time. The most highly regarded press release site, <a title="PRWeb" href="http://www.keithbowman.com/prweb" target="_blank">PRWeb</a>, used to offer free <u>press releases</u>, but no longer does. To submit a free press release now, go to <a title="iNewsWire" href="http://www.keithbowman.com/inewswire" target="_blank">iNewsWire</a>.</p>
<p>The form couldn&#8217;t be simpler to fill in, with most of the fields being optional. There is just one giant field for you to paste in your press release, which you will presumably have written in a word processor beforehand. The free press release must be submitted to no more than two categories, otherwise it will be deleted completely. If you decide you want to spend money on a paid press release, then the industry leader <a title="PRWeb" href="http://www.keithbowman.com/prweb" target="_blank">PRWeb</a> is still the best place to do this. With their reputation in the industry, you will pick up quite a bit of traffic from a <a title="PRWeb" href="http://www.keithbowman.com/prweb" target="_blank">PRWeb</a> press release.</p>
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		<title>How To Write High Quality Bullet Points</title>
		<link>http://www.keithbowman.com/187/how-to-write-high-quality-bullet-points/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rss</link>
		<comments>http://www.keithbowman.com/187/how-to-write-high-quality-bullet-points/#comments</comments>
		<pubDate>Thu, 21 Oct 2010 16:56:17 +0000</pubDate>
		<dc:creator>Keith Bowman</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[copywriting]]></category>

		<guid isPermaLink="false">http://www.keithbowman.com/?p=187</guid>
		<description><![CDATA[The bullet points are a vital point of any sales letter. In doing research on affiliate sites such as Clickbank and PayDotCom, you will have noticed that every sales letter has these listed points of the crucial benefits of the product. The key to writing high quality bullet points is to give them impact. Keep [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Vurtual Online Learning" rel="http://www.meetup.com/Virtual-Online-Learning/" href="http://www.meetup.com/Virtual-Online-Learning/" target="_blank"><img class="alignleft size-full wp-image-188" style="border: 0pt none; margin: 5px; width: 125px; height: 125px;" title="BlogChallenge1" src="http://www.keithbowman.com/wp-content/uploads/2010/10/BlogChallenge1.jpg" alt="Virtual Online Learning" width="125" height="125" /></a>The <b>bullet points</b> are a vital point of any sales letter. In doing research on affiliate sites such as <a title="Clickbank" href="http://www.keithbowman.com/clickbank" target="_blank">Clickbank</a> and <a title="Paydotcom" href="http://www.keithbowman.com/paydotcom" target="_blank">PayDotCom</a>, you will have noticed that every sales letter has these listed points of the crucial benefits of the product. The key to writing high quality <i>bullet points</i> is to give them impact. Keep them short and to the point. It is very easy to write bullets as you would write sentences in a normal paragraph. Although this is a workable approach to writing bullets, your results will be much better with proper short <u>bullet points</u>.</p>
<p>These bullet points must emphasize the benefit to the reader of each feature of the product. One of the most common mistakes of rookie copywriters is that they use bullet points to list features of the product they are selling. This will not work anywhere near as well as emphasizing benefits. In the end, the reader only cares about the features of your product, to the extent that those features can make a difference in his life. It is a good idea to write a bullet point in two “thrusts”, the first telling you of the feature, and then the second hammering home the benefit.</p>
<p>Bullet points do need a degree of hype. I am not suggesting here that you make exaggerated or false claims about your product, although of course many people do. What you need to do is bring every positive benefit you can find about your product right to the fore. Bullets are created to overwhelm the prospect, and instill a great sense of desire. Statistics have shown time and again that hype sells. So long as you have a quality product that can live up to your claims, never be shy of pushing your claims to the limit. Timid sales letters just don&#8217;t get results. Everybody says they are sick of hype, but even in the over-commercialized environment of today it is still getting results.</p>
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